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December 11, 2025 | 1 month ago

E-commerce: A new law to prevent chaos

Faced with the rapid growth of online transactions, the government is committed to regulating digital commerce, which is largely informal, to secure the national economy.

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This political commitment, led by the Ministry of Internal Trade and National Market Regulation, aims to support the entrepreneurial potential of young people while protecting consumers, as part of a broader vision for the digitalisation of the national economy.

At the first National Employment Conference, the head of the sector, Amel Abdellatif, highlighted the major role that e-commerce now plays in the economic fabric. "E-commerce has established itself as one of the sectors offering the most opportunities. It is attracting young people en masse to this digital space, which provides fertile ground for initiative, innovation and value creation," said the minister.

This observation is backed up by figures, as according to joint estimates by the ministry and UNCTAD, Algerian e-commerce turnover reached $1.9 billion in 2023, a figure that is already considered to have been exceeded. With more than 42 million parcels shipped annually, the scale of the phenomenon calls for urgent restructuring.

To support this transformation and ensure a "professional and secure" organisation, the Ministry of Internal Trade is working on new legislation dedicated to e-commerce. "The aim is to prevent the emergence of an unregulated virtual market. Our approach is to establish a clear framework that will enable this activity to develop and expand, while opening up new horizons for young people and fully integrating them into the digital economy through modern and effective methods," explained the minister.

Regulate to integrate and enhance

This rigorous regulation aims to ensure a balance between freedom of enterprise and the protection of consumer rights, even in the digital space.

This approach is not new. It is part of the government's strategy to regulate the domestic market, based on digitisation focused on trust, knowledge and transparency. At the 4th edition of the E-commerce Exhibition (ECSEL EXPO) last October, Abdellatif had already outlined the specific areas of focus for this policy.

According to her, the cornerstone remains the updating of the legal framework. This is accompanied by efforts to raise retailers' awareness about electronic payment solutions, carried out in collaboration with banking institutions to promote digital financial inclusion.

At the same time, the ministry is accelerating the digitisation of its own administrative services, thereby simplifying the procedures for registering activities and obtaining the commercial register via online platforms.

Beyond simple regulation, the ambition is to create a modern digital environment conducive to the emergence of innovative ideas. The regulatory project currently underway aims to provide a solid legal basis for establishing transparency, structurally combating speculation, and, ultimately, integrating informal activities into the regulated economic circuit.

The aim is to transform the current, sometimes chaotic dynamism of e-commerce into a genuine economic sector that adds value to the national economy and creates sustainable jobs.

Through this roadmap, the authorities intend to fully play their role as regulators, securing trade, protecting stakeholders and channelling entrepreneurial energies towards a structured and competitive national digital market.

December 11, 2025 | algeria-logo